UCAS code P3W8
Overview This innovative degree merges imaginative storytelling with cutting-edge digital media production to prepare writers for modern creative industries. Combining traditional narrative craft with hands-on digital media practices, the program at Lancaster University enables students to produce compelling content across diverse formats, from fiction and poetry to interactive digital media and immersive web environments.
What You'll Learn
Core principles of creative writing across multiple genres, including fiction, poetry, scriptwriting, and non-fiction
Digital media production techniques, digital storytelling methods, and interactive content design
Narrative strategies for emerging digital platforms, including transmedia, web media, and game writing
Critical analysis of contemporary literature, digital media texts, and evolving media ecosystems
Editing, publishing, and content curation skills suited for digital and print media landscapes
Collaborative creative practices and professional portfolio development for the digital creative sector
Learning Outcomes
Craft original creative works demonstrating technical fluency in both traditional literature and digital media formats
Design interactive, multi-platform narrative structures using appropriate digital tools and media techniques
Critically evaluate contemporary media trends, literary theories, and digital storytelling conventions
Apply professional editing, publishing, and production standards to refine creative projects for publication
Formulate independent creative strategies to navigate careers in digital media, publishing, and creative writing

Lancaster University