Overview 

Edith Cowan University’s Bachelor of Commerce (Tourism and Hospitality Management) explores the operational, strategic, and customer-service principles driving global service industries. The curriculum examines visitor behavior, destination management, and service operations alongside core commercial practices. Acquiring this foundational knowledge is essential for managing hospitality facilities, developing sustainable tourism experiences, and leading service organizations effectively.

What You'll Learn

• Principles of service operations, front-office management, and food and beverage services

• Destination marketing, visitor experience design, and sustainable tourism planning

• Commercial business fundamentals, financial management, and service economics

• Strategic guest relations, cross-cultural communication, and service quality control

• Event planning concepts, venue management, and crisis communication strategies

Learning Outcomes 

Students will learn to apply service management principles to optimize operational efficiency in hospitality settings, while analyzing market trends and consumer behavior to design sustainable tourism experiences. Additionally, they will implement financial and commercial strategies to enhance service business performance, as well as evaluate service delivery standards to manage guest expectations and maintain operational quality.